Hyundai IONIQ 5

Quarter 2 Sales Figures


Despite facing industrywide logistics challenges, American Honda achieved its fourth consecutive sales month with over 110,000 units sold. The Honda brand experienced substantial growth, with sales increasing by over 40% in the second quarter (347,025) and a remarkable 54% in June (98,327), boasting impressive turn rates of over 70%.

Sales of Honda’s electrified models reached an all-time annual record of 137,437 units in just six months. The CR-V and Accord hybrid-electric models contributed to this success, setting a new monthly record of 26,522 units in June. Additionally, the all-new CR-V achieved the milestone of 30,000 units sold for the fourth consecutive month. The all-new Pilot also performed well, reaching 10,000 units for the second straight month. Despite facing transportation challenges prevalent across the industry, the HR-V maintained strong sales with 9,136 units sold.

The Acura brand continued its positive sales trajectory, surpassing 13,000 units in June for the fourth consecutive month, a feat not achieved since 2021. The Acura Integra demonstrated consistent popularity, with sales exceeding 2,500 units for the fifth straight month, securing its position as a leader in the luxury gateway segment. Notably, the Acura RDX recorded its best month of 2023, with 3,502 units sold. Combined with the MDX, Acura SUVs achieved sales of over 8,500 units in June.

American Honda
American Honda


The remarkable expansion of INFINITI during this period can be attributed to the exceptional performance of its crossover and SUV models, which experienced a remarkable growth of over 66 percent. The continued popularity of the new QX60 played a significant role, as it witnessed an astounding surge of more than 138 percent. Additionally, the QX80 full-size SUV also contributed to this success, achieving an impressive increase of 63 percent.

 20232022% chg20232022% chg
INFINITI Total16,52910,55956.5%32,28621,80548.1%

Note: CYTD 2022 includes the sale of one Q70 sedan.


Building upon the strong sales momentum of 2022, Kia America has achieved a remarkable feat by setting a new all-time first half volume record, with 394,333 vehicles sold, representing an impressive 18-percent increase compared to the first half of 2022. Retail-only sales for the past six months reached 362,933 units, marking a significant 17-percent increase over the same period last year. Kia’s success continued into June, closing the month with a total of 70,495 units sold, an 8-percent increase compared to the corresponding period in the previous year, and maintaining the streak of 11 consecutive months of year-over-year sales growth.

In the first half of the year, eight Kia models experienced notable year-over-year sales growth, including the Carnival (+74 percent), Seltos (+64 percent), Sportage (+37 percent), Soul (+26 percent), Forte (+20 percent), Telluride (+18 percent), Sorento (+10 percent), and Niro (+9 percent). Additionally, Kia witnessed a 40-percent increase in sales of electrified models and a 25-percent increase in SUV sales during the first six months of the previous year.

Eric Watson, Vice President of Sales Operations at Kia America, credited the positive response from consumers to Kia’s enhanced lineup of rugged SUVs, sporty sedans, and innovative electric vehicles for the accelerated sales growth. He also expressed optimism for the future, mentioning the improved production of models that faced supply shortages during the pandemic. Furthermore, Watson highlighted the sales strength across Kia’s core SUV models, including the Sportage, Telluride, Sorento, and Seltos, along with the Niro, Soul, and Carnival, all of which experienced year-over-year growth. He concluded by mentioning the upcoming launch of the flagship EV9 all-electric three-row SUV in the second half of the year, anticipating sustained momentum.

In addition to the impressive sales performance, Kia America received notable industry recognition and awards. Kia was the only automotive company in the United States to be included in the prestigious TIME100 Most Influential Companies list, highlighting Kia America’s transformation from a value brand to a significant player in long-term electrification ambitions. Furthermore, Kia achieved remarkable success in the J.D. Power U.S. Initial Quality Study, with four Kia nameplates winning segment-best honors: Carnival (Minivan), Forte (Compact Car), Stinger (Midsize Premium Car), and Rio (Small Car). The Kia Forte’s win marked the fifth consecutive year it received this recognition, making Kia the sole brand to earn a J.D. Power Award in the Compact Car segment for five years in a row. U.S. News & World Report also acknowledged Kia by naming the 2023 Kia K5 as the “Best Car for Teens $25K to $30K,” based on dependability, reliability, crash prevention, and available features that parents consider when selecting a vehicle for their teenage drivers. Additionally, the 2023 Kia Telluride was honored as the “Favorite Family Vehicle” at the Midwest Automotive Media Association’s annual Spring Rally, where over 100 automotive journalists evaluated numerous vehicles across various driving courses before casting their votes in seven categories.



 20232022% change
Second quarter (April – June) total sales (units)244,353 183,17133.4%
Nissan Division sales227,824 172,61232%
INFINITI sales*16,52910,55956.5%
Calendar year to-date total sales (units)480,171  384,25225%
Nissan Division sales     447,885362,44723.6%
INFINITI sales*32,28621,80548.1%

NASHVILLE, Tenn. – Nissan Group announced total U.S. second quarter (April through June) sales for 2023 of 244,353 units, an increase of 33.4% versus the prior year.

Nissan Division second quarter 2023 highlights:

  • Sales of Nissan Versa were up 115.8% year-over-year for the quarter.
  • Sales of Nissan Armada were up 104.2% year-over-year for the quarter.
  • Sales of Nissan Sentra were up 102.6% year-over-year for the quarter.
  • Sales of Nissan Rogue were up 67.9% year-over-year for the quarter.
  • Sales of Nissan Kicks were up 28.2% year-over-year for the quarter.
  • Sales of Nissan Pathfinder were up 24.2% year-over-year for the quarter.


Subaru of America, Inc. (SOA) announced today that it achieved impressive sales of 55,168 vehicles in June 2023, representing a substantial 28 percent increase compared to June 2022 (43,175). Additionally, SOA reported year-to-date sales of 304,092, reflecting a commendable 15 percent increase compared to the same period in 2022.

Jeff Walters, President and Chief Operating Officer of Subaru of America, Inc., expressed his satisfaction with the first half of 2023, attributing the success to the exceptional efforts of Subaru retailers. He highlighted the remarkable 28 percent sales growth in June 2023, marking the 11th consecutive month of sales growth. Walters stated, “The first half of 2023 has been a resounding success thanks to the exceptional efforts of our Subaru retailers. This June, their efforts led to our 11th consecutive month of sales growth, an increase of 28 percent compared to June 2022.”

Walters further acknowledged Subaru’s achievements beyond vehicle sales, mentioning their recognition on the Civic 50 list for the third consecutive year, as well as receiving the 2023 Engage for Good Gold Halo Award for the Subaru Loves Learning® program. He added, “Vehicle sales aren’t the only thing worth recognizing halfway through this year. Our Subaru Love Promise® initiatives continue to draw accolades, earning us a place on the Civic 50 list for the third year in a row, as well as a 2023 Engage for Good Gold Halo Award for our Subaru Loves Learning® program.”

In terms of specific models, the Outback emerged as the top performer in terms of volume, with 16,225 vehicle sales in June. The BRZ witnessed an impressive 98 percent increase in sales compared to the same month in 2022, while the WRX experienced a commendable 59 percent increase in June. Furthermore, Impreza sales in June 2023 saw a solid 39 percent increase, and Forester sales rose by 34 percent compared to June 2022. Looking at the year-to-date figures, the WRX achieved an outstanding 148 percent increase, and the BRZ carline achieved a notable 51 percent increase compared to the same period in 2022.

Troy Poston, Senior Vice President of Sales, expressed confidence in maintaining the sales growth and meeting customer demand, given Subaru’s strong performance in the first half of 2023. He emphasized the appeal of Subaru’s lineup, catering to the diverse needs and lifestyles of customers. Poston also highlighted the upcoming release of the three-row 2024 Subaru Ascent SUV this fall, designed to provide safety and comfort for families. He stated, “With a strong first half of 2023 in the rearview, we’re well-positioned to continue our sales growth and meet the demand for vehicles that speak to the lifestyles and needs of our customers. Our lineup offers something for the whole family, and we just announced competitive pricing on our model designed to accommodate families in safety and comfort – our three-row 2024 Subaru Ascent SUV, which hits the road this fall.”

Jun-23Jun-22% ChgJun-23Jun-22% Chg


Volvo Car USA experienced a significant boost in sales during June, with a total of 12,933 cars sold, reflecting a notable increase of 53.3 percent compared to the same period in the previous year. The sales of their Recharge models, which encompass vehicles equipped with either a plug-in hybrid or fully electric powertrain, accounted for 29.3 percent of the overall sales, exhibiting a remarkable growth of 79 percent over the corresponding period last year. It is worth noting that the figures from June 2022 were adversely affected by reduced production caused by supply chain constraints experienced during that time.

Over the initial half of this year, Volvo Car USA achieved sales of 59,750 cars, marking a noteworthy growth of 18.1 percent when compared to the corresponding period in 2022.

The Volvo XC60 emerged as the leading model in terms of sales in the U.S. market for the month, with 3,925 cars sold. It was followed by the XC90 with a total of 3,645 cars sold, and the XC40 with 2,193 cars sold.

In Canada, Volvo reported sales of 1,206 cars during June, reflecting a notable increase of 28.7 percent compared to the same month last year. Recharge models constituted a significant 24.7 percent share of the Canadian market. When considering the U.S. and Canada as a commercial region, total sales reached 14,139 cars, demonstrating a respectable growth of 17.3 percent compared to the same month in the previous year.

Michael Cottone, President of Volvo Car USA and Canada, expressed satisfaction with the performance, stating, “It was a strong month with continued demand for our Recharge plug-in and fully electric models. Recharge momentum is growing and further ensuring that our journey to being fully electric by 2030 will be successful.”


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